James Harding 
If you work in Sales, Marketing, Business Development, Customer Success or any role focused on attracting new customers, you’ll be familiar with the concept of the sales funnel. As the name suggests, it’s inspired by a physical funnel: wide at the top to capture as much as possible, narrowing down to a small spout where … Read more
Customer Success serves many purposes, fundamentally focusing on the customers desired outcomes in order to delight the customer, grow the customers account and mitigate the risk of churn. While a substantial focus is put onto progressing towards the realisation of customer outcomes, it’s important to remember that the journey is often just as important as … Read more
Since the launch of ChatGPT back in late 2022 there has been a huge amount of excitement on how it and Generative AI in general can be used to advance technology, drive efficiencies, research and give early adopting businesses a cutting edge over their competitors. But what about Generative AI and ChatGPT for the charity … Read more
This week was London’s turn to host the AWS Partner Equip at Amazon HQ 2024. An invitation only event for Advanced EMEA AWS Partner’s with speciality competencies. Attended by hundreds of partners the event is a great opportunity to learn from both AWS and fellow partners on active trends across the market, early access to … Read more
Communication is critical in all facets of life. Project Management and Customer Success is no different. Communication keeps stakeholders informed, builds relationships, helps identify risk, surfaces and remediates frustration and highlights new business opportunities. That being said, if it delivers little value or comes in high quantities, it can also result in frustration, even worse … Read more
Generative AI (Artificial Intelligence) is a very topical subject at the minute. If you have been to any type of business or technical conference in the first half of this year you will have likely detected an undertone of Generative AI in the topics discussed. Whilst it seems the catalyst to the rise in prominence … Read more